Berlin · 14 years · 8 companies · 3 founded

Philipp Wenger Lebron

Growth leader who builds the systems, not just the campaigns. 14+ years across eight companies, three of them my own, from founding businesses in Paraguay to leading growth at a European SaaS scale-up.

About

I grew up in Asunción, Paraguay, and started building early. At 23 I launched the country's first rental e-commerce platform as my thesis project. It was profitable in under six months. Two more companies followed, including Paraguay's first carpooling platform, before I moved to Germany in 2016 to scale mobility tech across Southeast Asia and Latin America.

Since then I've gone deep on the commercial engine of B2B SaaS, growth, then RevOps, now growth again with an agentic-AI core. I've been a CMO, run a 20+ person P&L, rebuilt CRM stacks from scratch, and most recently built a multi-agent system that runs real commercial operations. The throughline: I build the systems that make growth compound, and I still get my hands dirty in the automation myself.

A kidney transplant a few years back gave me a sharp sense of what's worth spending time on. So I keep it simple, work with people I respect, build things that actually ship, and don't waste the second chance.

What I do

Agentic GTM

AI agents wired into real growth workflows, outbound, enrichment, reporting, ops, not slideware. Built a multi-agent commercial system end to end.

RevOps as strategy

CRM, automation and data infrastructure treated as competitive advantage. HubSpot, Clay, n8n. The plumbing that makes growth compound.

Builder-leader growth

Strategic enough for the boardroom, technical enough to build the automation myself. I lead teams and still get my hands dirty.

Selected experience

  1. Head of Growth2026 — now
    SIDES

    Restaurant management SaaS, DACH + BENELUX. Own growth marketing, outbound, paid, CRM ops, brand. Built a 7-agent AI system for commercial operations.

  2. Head of Revenue Operations2023 — 2026
    Xentral

    End-to-end commercial ops across Sales and CS. Owned the commercial tech stack and built AI-leveraged automations for Finance and People. First taste of thought leadership.

  3. Revenue Operations Lead2022 — 2023
    Hive

    Rebuilt the commercial engine: full HubSpot revamp, inbound/outbound processes, automated NPS and customer tiering. Pivot from growth into RevOps.

  4. Team Lead Growth, Due Diligence2021 — 2022
    SellerX

    Marketing due diligence on acquisition targets in the Amazon aggregator space. Red flags, opportunities, growth forecasts feeding investment decisions.

  5. Chief Marketing Officer2021
    NOMOO

    First C-level title. Repositioned a consumer brand on a minimal budget and built a strategy to grow D2C revenue 20x over three years.

  6. GM Carpool / Head of Marketing2016 — 2020
    Wunder Mobility

    Four promotions in four years, IC to business-unit leadership. Ran a 20+ person P&L, powered 5M+ rides, cut 14,000+ tons of CO2, then pivoted B2C to B2B software.

  7. Founder2011 — 2016
    Pasamano · Viadedo · Invelab

    Built Paraguay's first rental e-commerce platform (profitable in under six months) and its first carpooling platform. Won the CARMA AXLR8R and two World Summit Awards.

Recognition

Writing

Field notes on LinkedIn

Honest takes on agentic GTM, RevOps and building growth systems that actually ship.

Let's talk.

Working on growth, RevOps, or putting AI agents to real commercial work? Grab a time and let's get into it.

Connect on LinkedIn